BSc (Hons) Marketing

  • Studying Abroad Option Available
  • Sandwich Year Option Available
  • International Students Can Apply
  • Work Placement Opportunity

Overview

UCAS Code:M368
Course Length:3 Years Full-Time
Start Dates:September 2019, September 2020
Department:Business School
Location:Edge Hill University
Clearing & Adjustment:Places Available
  • Develop practical marketing skills and the ability to think critically and creatively;
  • Gain exemptions from the Chartered Institute of Marketing (CIM), the UK’s leading marketing professional body;
  • Take advantage of opportunities to establish and run your own company and complete work experience.

Marketing is an exciting and dynamic subject that is central to the activities of an organisation. By studying this discipline, a core function that is integrated into all aspects of any business, you will experience an exciting mixture of creativity, business theory, analysis and planning that will allow you to hone your marketing skills and apply them across a variety of industries. You will gain an understanding of what drives consumer behaviour and enables businesses to develop popular products, compelling offers and effective promotional campaigns. If you are interested in how marketers design products and services and manage their corporate and brand images in today’s global digital age, then this is the programme for you.

Student and Alumni Profiles

  • Juandre Bekker

    BSc (Hons) Marketing
    I feel sure that the Marketing degree at Edge Hill University will equip me with the relevant skills in order to achieve my goals.
    View full profile
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In Depth

What will I study?

Year 1 will cover the central philosophies of marketing thinking and practice to develop your knowledge of essential marketing concepts and strategies. Through this you will combine academic and practical learning to acquire transferable employability skills.

Year 2 will address issues of implementation through a range of contexts including service-based organisations and the retail sector. You will also integrate many of the principles you have learned and examine the overarching role of marketing communications in building brands, with specific focus on the role of digital media. You will have the option to complete either a work placement or a graduate enterprise module where you will form and run a company with your peers.

Year 3 develops your expertise in a progressively challenging way. You will take an increasingly strategic view of marketing and marketing management, including the marketer’s role in developing marketing strategy in a global digital age. Working in a group, you will participate in an online marketing simulation package which will provide you with the opportunity to experience making marketing decisions based on your analysis of market and company data.

How will I study?

You will have access to excellent facilities and resources, with extensive use of information technology to support your learning. Coursework may comprise individual and group work, case studies and problem-solving exercises.

You will have the opportunity to develop your employability profile through a work placement or participation in a graduate enterprise project.

Edge Hill is a member of a European-wide consortium of universities which means our students can participate in marketing activities with students from across Europe. By taking part in these activities you will gain an enriched understanding of the complexities of European culture, a greater awareness of your communication abilities and significantly enhanced marketing skills.

How will I be assessed?

The combination of assessments considers vocational capability, academic critical thinking and intellectual development. Examinations may take different forms, using both seen and unseen questions, and be closed or open book. Case studies and problem-solving exercises may also be used.

Who will be teaching me?

Highly qualified, experienced and enthusiastic academics who research and regularly engage within the wider business and academic environment teach on this degree. You will benefit from their specialist knowledge and expertise. External professionals will be invited to deliver sessions in order to develop your wider contacts.

A Great Study Environment

Students attend a lecture in the Business School, many using laptops and taking notes.A stunning £8m building provides state-of-the-art teaching and learning facilities for students in Edge Hill Business School.

The three-storey building offers a 100-seat lecture theatre and modern seminar and meeting rooms. There are also social learning areas which encourage a more informal and interactive style of learning, in addition to an attractive roof garden and atrium.

Edge Hill Business School is home to a thriving research community, hosts a growing international partnership portfolio, and is a member of AACSB International (The Association to Advance Collegiate Schools of Business), the world’s largest management education network.

Modules

Expand All

Year 1

BUS1020Principles of Marketing (20 credits)

Principles of Marketing introduces you to the central philosophies of marketing thinking and practice. Topics covered include the marketing concept, the marketing mix and the theories of segmentation, targeting and positioning. This is because attracting customers and successfully meeting their needs are at the heart of any successful business organisation. The module will introduce you to a number of the basic building blocks of marketing.


Assessment: Written Exam(s): 50%, Practical(s): 50%.

BUS1021Understanding Consumer Markets (20 credits)

Understanding Consumer Markets encourages you to develop an awareness of the need for market intelligence and a knowledge of the mechanisms by which market intelligence is gathered. This module focuses on the nature of information required to make informed marketing decisions, the methods used to gather such information, the ways of interpreting and applying the resulting data and the means by which the information is stored and retrieved.


Assessment: Coursework: 100%.

BUS1022Fundamentals of Marketing Communications (20 credits)

Fundamentals of Marketing Communications addresses some of the central themes in marketing. The purpose of marketing communications is to influence and encourage customers to accept or adopt goods, services or ideas. This is achieved through promotional activities in a variety of forms including advertising, selling, sales promotion, public relations and direct marketing. This module introduces these communication tools alongside the range of media options.


Assessment: Coursework: 100%.

BUS1031Introduction to Digital Marketing (20 credits)

Introduction to Digital Marketing recognises that the ubiquity of the internet has changed much of our consumption and has also affected marketing substantially. The module introduces a broad range of topics in the area of digital marketing including website marketing, social media marketing, e-commerce and digital advertising. You will examine how organisations can best use digital marketing to influence consumers and customers, discuss theoretical concepts and apply them to the development of digital marketing strategy, and identify issues related to the planning, design and implementation of digital marketing.


Assessment: Coursework: 60%, Written Exam(s): 40%.

You will select two of the following modules:

BUS1012Business Economics (20 credits)

Business Economics covers the basic principles of micro- and macro-economics. The micro element will provide a theoretical base, and thus allow for the study of organisational behaviour in the marketplace. The macro element will equip you with an understanding of the broader national and international environment in which business operates.


Assessment: Coursework: 50%, Written Exam(s): 50%.

BUS1017Business Start-Up (20 credits)

Business Start-Up is a review of entrepreneurial skills and small business development through theoretical concepts of enterprise, self-employment and small business management, evaluating differing environments within which enterprise operates. This includes the rise of the digital economy. The module will provide you with an awareness of emergent business types and their markets and the factors behind small business start-ups, entry routes, funding and barriers.


Assessment: Coursework: 80%, Practical(s): 20%.

BUS1018Statistics for Economics (20 credits)

Statistics for Economics provides you with an understanding of, and an ability to apply, a range of mathematical and statistical concepts and techniques suited to a variety of economic situations. Descriptive statistics and techniques used for summarising and analysing data are fundamental to the work of business and economics professionals and will allow you to present information to a wide range of participants. This module primarily introduces statistical concepts and techniques associated with economics and business.


Assessment: Written Exam(s): 100%.

BUS1030Marketing Research (20 credits)

Marketing Research is a hands-on project where you will work as part of a small group to design and undertake a small scale practical research project. Marketing research is a crucial means of enhancing marketing decisions by providing relevant, timely and accurate information. Such information allows organisations to identify and define marketing opportunities and marketing problems, while also initiating appropriate marketing responses. The module provides you with the opportunity to conduct a real life marketing research project from conception to analysis, enhancing both your practical skills and understanding of the research process.


Assessment: Coursework: 60%, Practical(s): 40%.

Language modules, delivered at the Edge Hill Language Centre, are available to study as an integral part of this degree. A single Language module can be studied instead of one of the optional modules above.

Year 2

BUS2017Research Methods for Business (20 credits)

Research Methods for Business are crucial to personal, academic and vocational development. Employers are increasingly looking for graduates who have specific skills, including those significantly developed through learning about methods of research. This module introduces these methods and considers how they are required to undertake specific academic projects, enhance knowledge and understanding, and address specific business issues and practical managerial problems.


Assessment: Coursework: 100%.

BUS2031Retail Marketing Planning (20 credits)

Retail Marketing Planning recognises that effective marketing planning is essential for all organisations. This module offers you the opportunity to place tactical marketing activities in the context of the marketing planning process. Specifically, this module provides you with the opportunity to examine the complex nature of marketing planning for organisations in the retail sector which constitutes a dynamic and vital element of the British economy.


Assessment: Coursework: 40%, Written Exam(s): 60%.

BUS2032Branding: Integrated Digital Campaigns (20 credits)

Branding: Integrated Digital Campaigns is designed to link brand strategy and positioning to the creative aspects of branding, thus preparing you for the marketing, marketing communications and branding industry by building a clear bridge between creative solutions and formulating strategy. The module requires you to examine the elements required to build successful brands and specifically the use of traditional and contemporary media.


Assessment: Coursework: 50%, Practical(s): 50%.

You will select one of the following modules:

BUS2019Employability (20 credits)

Employability encourages you to contextualise and evaluate theoretical perspectives in a practical setting while at the same time providing an alternative learning environment which informs your future learning processes and outcomes. Workplace experience is increasingly seen as essential in contributing to graduate employability. It is an opportunity to hone employability skills, relate theory to practice and gain experience in a working environment. The module is designed to enhance your understanding, skill-base, personal development, aptitude for self-promotion and ability to reflect upon your experience in the workplace. It will also help familiarise you with professional business etiquette.


Assessment: Coursework: 50%, Practical(s): 50%.

BUS2020Graduate Enterprise (20 credits)

Graduate Enterprise enables you to experience running your own company with a number of your colleagues. You can create your own product or service, launch it into the marketplace and experience at first hand the issues faced by small business owners. You will be supported by your own business consultant who is on secondment from industry and the full resources of the Graduate Enterprise Company.


Assessment: Coursework: 50%, Practical(s): 50%.

You will select two of the following modules:

BUS2033Social Media Monitoring and Analytics (20 credits)

Social Media Monitoring and Analytics equips you with an appreciation of the need for analytics in the market place. As companies are collecting large amounts of data, marketing decisions made by them have become more data-oriented. More and more companies are now heavily investing in marketing analytics. Therefore, analysing the ‘digital footprints’ in a meaningful manner is essential. Due to the unstructured nature of data, understanding behavioural patterns is complex. This module will provide a background understanding of analytics in relation to marketing strategy and communication.


Assessment: Coursework: 50%, Practical(s): 50%.

BUS2034Services and Experiential Marketing (20 credits)

Services and Experiential Marketing examines the implementation of marketing concepts, theories and practices to organisations operating in today’s increasingly competitive environment. As the number of products and services increases, the marketplace as a whole becomes increasingly competitive and crowded. This, coupled with the shift from manufacturing based economies to largely service-based economies, has resulted in a raft of new challenges for today’s marketers. You will develop an understanding of the nature and role intangible elements play in creating value for consumers, critically analyse the major differences between the marketing of services and physical goods, and apply and evaluate a range of relevant services marketing and experiential marketing theories and tools to organisational situations.


Assessment: Coursework: 50%, Written Exam(s): 50%.

BUS2035Consumer Behaviour (20 credits)

Consumer Behaviour considers the factors that influence what, where and when consumers buy and what they buy. Understanding the factors that affect buying behaviour enables marketers to predict the response of customers to marketing strategies. This knowledge can then be fed into the design and innovation process for new products and marketing campaigns. In addition, you will examine the issues of increasing consumerism and addictive shopping behaviours.


Assessment: Coursework: 60%, Practical(s): 40%.

BUS2038Loyalty Generation and CRM (20 credits)

Loyalty Generation and CRM centres on how Customer Relationship Management (CRM) is about building relationships with customers in order to develop and build loyalty and so keep customers for longer. This drives higher profits and keeps competitors out. The module introduces CRM, its impact on business strategy, users’ activity, and firm process and functionality. You will also examine CRM commercial packages.


Assessment: Coursework: 100%.

If you studied a Language module in Year 1, you may wish to study a further Language module in Year 2. This would form an integral part of your degree in place of one of the optional modules above.

Year 3

BUS3042Marketing Simulation (20 credits)

Marketing Simulation is designed to provide an understanding of marketing management and planning and to engage you in the marketing decision-making process via the use of a marketing simulation package. Working in a group, you will analyse the marketing environment, undertake competitor analysis, manage the marketing mix, and decide the positioning of your product portfolio.


Assessment: Coursework: 100%.

You will select one of the following modules:

BUS3022Dissertation (40 credits)

Dissertation enables you to produce a key piece of evidence that shows your development over the degree and how you are now equipped to apply graduate level skills. The module requires the design and implementation of a research project in an area of marketing and/or advertising and should include some element of original research, for example interviews or a questionnaire. Support during the dissertation is given by a specified tutor although you will have overall responsibility for managing the process.


Assessment: Coursework: 100%.

BUS3023Extended Business Project (40 credits)

Extended Business Project provides an opportunity for you to undertake an in-depth research project for a sponsoring organisation on a topic of common interest. The nature of the project will be negotiated between you, your supervisor and the sponsoring company.


Assessment: Coursework: 100%.

You will select three of the following modules:

BUS3030Business Strategy and Digital Goods (20 credits)

Business Strategy and Digital Goods examines the implications of the internet and the rise of ubiquitous mobile devices that are changing business and society. Specifically, the module will explain how a new economy of creativity, opportunity, connectivity and content has been created. You will consider this ‘digital economy’, the key concepts underpinning commercial activities and investigate how the application of existing theories of competitive advantage and added value can be applied to, or are changed by, digital goods and services that have no physical form.


Assessment: Coursework: 100%.

BUS3039Global Marketing Management (20 credits)

Global Marketing Management encourages you to develop an informed appreciation of international marketing in the context of emerging world markets and increasing globalisation. The module provides you with the means to integrate aspects of operational marketing within a strategic and international perspective. In particular, you will study how and why companies choose to operate internationally, the entry strategies available to them, globalisation and the international marketing environment.


Assessment: Coursework: 50%, Written Exam(s): 50%.

BUS3040Marketing and Society (20 credits)

Marketing and Society will help you to define and understand how marketing in society is utilised as a tool for public services such as charities, government and the health service. This will involve the study of the business and social environments in terms of their target audiences, resources, planning, education and current changes. The module will familiarise you with key models of behaviour change and the role of stakeholders, values, beliefs, emotions and lifestyles in influencing such change, with emphasis on environmentally sustainable behaviour. You will also be introduced to a practical and reflective campaign process that supports the use of social marketing to achieve behaviour change.


Assessment: Coursework: 50%, Practical(s): 50%.

BUS3041Advertising in Marketing Communications (20 credits)

Advertising in Marketing Communications enables you to study the role of advertising in online and offline integrated marketing communications strategies. You will drill into the elements that comprise individual adverts and consider how the range of online and offline media vehicles available to deliver them have blurred the boundaries between advertising and other elements of the promotional mix. It is important that you understand the strategic role of advertising and the rationale that underpins the design and development of individual adverts. In addition, you need to understand the place of advertising within the marketing communications techniques available to marketers, whilst understanding the effects advertising has on the consumer and the debates that emanate from those effects.


Assessment: Coursework: 50%, Written Exam(s): 50%.

BUS3044Entrepreneurship and Innovation (20 credits)

Entrepreneurship and Innovation considers how to turn a good idea into a successful market-leading product. Entrepreneurship and innovation go hand in hand and involve the development and release of a new product/service or the repacking of an existing one to provide competitive advantage or even create new markets. This module explores a variety of concepts around strategic entrepreneurship and intrapreneurship. We will examine the difference between an idea, an invention and an innovation and provide you with a case-led understanding of the process in action, from creation to implementation. Moreover, it provides you with a number of tools and techniques to critically evaluate success and build on your previous experiences of work-based learning or enterprise education.


Assessment: Coursework: 80%, Practical(s): 20%.

If you studied Language modules in Years 1 and 2, you may wish to study a further Language module in Year 3. This would form an integral part of your degree in place of one of the optional modules above.

Optional modules provide an element of choice within the programme curriculum. The availability of optional modules may vary from year to year and will be subject to minimum student numbers being achieved. This means that the availability of specific optional modules cannot be guaranteed. Optional module selection may also be affected by timetabling requirements.

Timetables

Timetables for your first week are normally available at the end of August prior to enrolment in September. You can expect to receive your timetable for the rest of the academic year during your first week. Please note that while we make every effort to ensure that timetables are as student-friendly as possible, scheduled teaching can take place on any day of the week. Wednesday afternoons are normally reserved for sports and cultural activities.

Disclaimer

Every effort has been made to ensure the accuracy of our published course information, however our programmes are subject to ongoing review and development. Changing circumstances may necessitate alteration to, or the cancellation of, courses.

Changes may be necessary to comply with the requirements of accrediting bodies, revisions to subject benchmarks statements, to keep courses updated and contemporary, or as a result of student feedback. We reserve the right to make variations if we consider such action to be necessary or in the best interests of students.

Entry Criteria 2019/20

Entry Requirements

Typical offer 120 UCAS Tariff points. No specific subjects are required.

Example Offers

Some examples of how you can achieve 120 UCAS Tariff points are detailed below.

  • A Level: BBB;
  • BTEC Extended Diploma (or combination of BTEC QCF qualifications): Distinction, Distinction, Merit (DDM);
  • Access to Higher Education Diploma: 45 credits at Level 3, for example 24 credits at Distinction and 21 credits at Merit. The required total can be attained from various credit combinations.

Please note, the above examples may differ from actual offers made. A combination of A Level and BTEC awards may also be accepted.

As long as you have a minimum of two A Levels (or equivalent), there is no maximum number of qualifications that we will accept UCAS points from. This includes additional qualifications such as the Welsh Baccalaureate and Extended Project Qualification (EPQ), AS Levels that haven’t been continued to A Level, and General Studies AS or A Level awards.

For further information on how you can meet the entry requirements, including details of alternative qualifications, please visit www.edgehill.ac.uk/offers.

EU students can get country-specific information about the University’s entry requirements and equivalent national qualifications at www.edgehill.ac.uk/eu.

International students should visit www.edgehill.ac.uk/international for information on the entry criteria for overseas applicants.

English Language Requirements

International students require IELTS 6.0, with a score no lower than 5.5 in each individual component, or an equivalent English language qualification.

If your current level of English is half a band lower, either overall or in one or two elements, you may want to consider our Pre-Sessional English course.

Are there any alternative ways to meet the entry requirements?

If you have the ability to study for a degree but lack the necessary qualifications or confidence, our Fastrack: Preparation for Higher Education course could be for you. This free, seven-week programme provides a great opportunity to enhance your study skills and subject knowledge and demonstrate that you are ready to study a particular subject with us, in lieu of achieving the UCAS Tariff points in the entry criteria.

Upon successful completion of a Fastrack course, you will be well placed to progress onto a corresponding Edge Hill University degree, although additional entry requirements may apply and the availability of specific programmes cannot be guaranteed. For more information, visit www.edgehill.ac.uk/fastrack.

Recognition of Prior Learning

Edge Hill University recognises learning gained elsewhere, whether through academic credit and qualifications acquired from other relevant courses of study or through recognition of an individual’s professional and employment experience (also referred to as ‘experiential learning’).

Previous learning that is recognised in this way may be used towards meeting the entry requirements for a programme and/or for exemption from part of a programme. It is your responsibility to make a claim for recognition of prior learning. For guidance, please consult the University’s Recognition of Prior Learning Policy and contact the faculty in which you are interested in studying.

Entry Criteria 2020/21

Entry Requirements

Typical offer 112-120 UCAS Tariff points. No specific subjects are required.

Example Offers

Some examples of how you can achieve 112-120 UCAS Tariff points are detailed below.

  • A Level: BBC-BBB;
  • BTEC Extended Diploma (or combination of BTEC QCF qualifications): Distinction, Merit, Merit (DMM);
  • Access to Higher Education Diploma: 45 credits at Level 3, for example 15 credits at Distinction and 30 credits at Merit or 24 credits at Distinction and 21 credits at Merit. The required total can be attained from various credit combinations.

Please note, the above examples may differ from actual offers made. A combination of A Level and BTEC awards may also be accepted.

As long as you have a minimum of two A Levels (or equivalent), there is no maximum number of qualifications that we will accept UCAS points from. This includes additional qualifications such as the Welsh Baccalaureate and Extended Project Qualification (EPQ), AS Levels that haven’t been continued to A Level, and General Studies AS or A Level awards.

For further information on how you can meet the entry requirements, including details of alternative qualifications, please visit www.edgehill.ac.uk/offers.

EU students can get country-specific information about the University’s entry requirements and equivalent national qualifications at www.edgehill.ac.uk/eu.

International students should visit www.edgehill.ac.uk/international for information on the entry criteria for overseas applicants.

English Language Requirements

International students require IELTS 6.0, with a score no lower than 5.5 in each individual component, or an equivalent English language qualification.

If your current level of English is half a band lower, either overall or in one or two elements, you may want to consider our Pre-Sessional English course.

Are there any alternative ways to meet the entry requirements?

If you have the ability to study for a degree but lack the necessary qualifications or confidence, our Fastrack: Preparation for Higher Education course could be for you. This free, seven-week programme provides a great opportunity to enhance your study skills and subject knowledge and demonstrate that you are ready to study a particular subject with us, in lieu of achieving the UCAS Tariff points in the entry criteria.

Upon successful completion of a Fastrack course, you will be well placed to progress onto a corresponding Edge Hill University degree, although additional entry requirements may apply and the availability of specific programmes cannot be guaranteed. For more information, visit www.edgehill.ac.uk/fastrack.

Recognition of Prior Learning

Edge Hill University recognises learning gained elsewhere, whether through academic credit and qualifications acquired from other relevant courses of study or through recognition of an individual’s professional and employment experience (also referred to as ‘experiential learning’).

Previous learning that is recognised in this way may be used towards meeting the entry requirements for a programme and/or for exemption from part of a programme. It is your responsibility to make a claim for recognition of prior learning. For guidance, please consult the University’s Recognition of Prior Learning Policy and contact the faculty in which you are interested in studying.

Career Prospects

What are my career prospects?

You could enter a range of careers within marketing and general business. Opportunities exist within the marketing industry itself and in industries and sectors as diverse as retail, fashion, manufacturing, services, leisure and tourism and consumer goods. There are opportunities for career progression to marketing manager or executive, product manager or international marketing manager.

You will gain affiliate membership of the Chartered Management Institute (CMI), a globally recognised professional body, for the duration of your degree and associate membership (known as ACMI) for one additional year after graduation. You will then have the option to renew your associate membership on an annual basis, however this would be at your own expense. The CMI is dedicated to promoting the highest standards in management and leadership excellence. Membership entitles you to full access to ManagementDirect, an extensive online portal that provides invaluable careers information, course-based resources and advice on best practice.

On completion of your degree, you will also be awarded a CMI Level 5 Certificate in Management and Leadership.

How can I enhance my employability?

It is useful to consider, even before you apply, how you will spend your time while studying and make the most of your university experience.

Optional, additional activities may be available on this degree which could help to prepare you for a stimulating and rewarding career. These include:

  • Sandwich Years – you may have the opportunity to apply to complete a sandwich year placement, usually as the third year of a four year degree, and gain highly relevant work experience;
  • Erasmus+ and Study Abroad – you may have the opportunity to apply to spend time studying or working abroad, usually as the third year of a four year degree, enabling you to immerse yourself in a different culture;
  • Learning a Language – you may be able to select language modules, delivered at the Edge Hill Language Centre, as an integral part of your degree (for which you will gain academic credits). Alternatively, it may be possible to participate in Language Steps classes as additional study.

Please note, the availability of these additional activities cannot be guaranteed for all students. Depending on availability and the number of students wanting to participate, there may be a competitive application process for sandwich year placements or studying abroad opportunities or you may be required to secure a relevant placement yourself.

Finance

Tuition Fees

If you are a prospective UK or EU student who will be joining this undergraduate degree in academic year 2019/20, the tuition fee will be £9,250 per annum. Tuition fees for international students enrolling on the programme in academic year 2019/20 are £12,000 per annum.

If you are a prospective UK or EU student who will be joining this undergraduate degree in academic year 2020/21, tuition fees are still to be announced. You are advised to check this page regularly and once the position has been confirmed we will update this information. Tuition fees for international students enrolling on the programme in academic year 2020/21 are £12,250 per annum.

The University may administer a small inflationary rise in tuition fees, in line with Government policy, in subsequent academic years as you progress through the course.

Financial Support

Subject to eligibility, UK and EU students joining this undergraduate degree in academic year 2019/20 can apply for a Tuition Fee Loan from the Government to cover the full cost of tuition fees. UK and EU students enrolling on the programme in academic year 2019/20 may also be eligible to apply for additional funding to help with living costs.

For comprehensive information about the financial support available to eligible UK and EU students joining this programme in academic year 2019/20, together with details of how to apply for potential funding, please view our Money Matters 2019/20 guide at www.edgehill.ac.uk/undergradfinance2019.

Financial support arrangements for eligible UK and EU students joining this programme in academic year 2020/21 are still to be announced. You are advised to check this page regularly and once the position has been confirmed we will update this information.

Financial support information for international students can be found at www.edgehill.ac.uk/international/fees.

Scholarships

Ten scholarship winners sitting together in a lecture theatre at the Scholarship Awards Evening.Edge Hill University offers a range of scholarships with a competitive application process for prospective full-time undergraduate students. These scholarships aren’t linked to academic success and celebrate determination, talent and achievement beyond your coursework, for instance in creativity, enterprise, ICT, performance, sport or volunteering.

Additional scholarships, which you may qualify to receive, reward outstanding grades and are available to eligible UK and EU students.

To find out more about scholarships, to assess your eligibility, and to meet some of our dedicated scholarship winners, visit www.edgehill.ac.uk/scholarships.

Apply

How to Apply

Apply online through UCAS at www.ucas.com.

Visit www.edgehill.ac.uk/applyucas to find out more about the application process.

Further information for international students about how to apply is available at www.edgehill.ac.uk/applyinternational.

Should you accept an offer of a place to study with us and formally enrol as a student, you will be subject to the provisions of the regulations, rules, codes, conditions and policies which apply to our students. These are available at www.edgehill.ac.uk/studentterms.

Visit Us

If you are considering applying to study at Edge Hill University, the best way to gain an insight into student life is to discover our stunning campus for yourself by attending an open day. You can view dates and book your place at www.edgehill.ac.uk/opendays.

Alternatively, if you are unable to attend an open day, you can find out more about all of our events for prospective students, including monthly campus tours, at www.edgehill.ac.uk/visitus.

Request a Prospectus

If you would like to explore our full range of degrees before you apply, you can order an undergraduate prospectus at www.edgehill.ac.uk/undergradprospectus.

Get in Touch

If you have any questions about this programme or what it’s like to study at Edge Hill University, please contact:

International students should visit www.edgehill.ac.uk/international or email international@edgehill.ac.uk with any queries about overseas study.

Course Changes

Expand All This page outlines any material changes to course content, programme structure, assessment methods, entry criteria, and modes of study or delivery, implemented in the past two years.

4th April 2019 - Change of Module

BUS1030 Marketing Research (20 credits) replaces BUS1023 E-Commerce and M-Commerce (20 credits) in Year 1. BUS1023 E-Commerce and M-Commerce was compulsory, however BUS1030 Marketing Research will be optional.

26th February 2019 - Change of Module

BUS1031 Introduction to Digital Marketing (20 credits) replaces BUS1025 Designing for an Online Presence (20 credits) in Year 1. The new module is compulsory.

22nd January 2019 - Change to Entry Requirements

112-120 UCAS Tariff points are required to join this programme with effect from September 2020 entry.