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The cornerstone to all of our degrees is employability and career-development. We prepare you for the professional world of graduate employment.

Discover how real businesses are operating right now. Gain hands-on experience with live client projects. Enhance your entrepreneurial skills by running your own student business. Or, enter collaborative partnerships with fellow students to explore your own entrepreneurship and innovations.

There will also be opportunities for you to get yourself noticed by learning and networking with external professionals and by entering local and national competitions. This includes additional external opportunities abroad. By taking part in activities abroad, you will gain an enriched understanding of the complexities of European culture, a greater awareness of your communication abilities and significantly enhanced skills.

All of our courses are designed in consultation with leading employers, which means you will always develop the skills demanded in the industry.

A life changing opportunity

“During the course I decided to do an industrial placement to get some experience and enhance my CV – I never imagined it would lead to a trip to Malawi to build a school and volunteer in an orphanage”, says Emma Hall.

“Through my studies I’d developed an interest in supply chain management, which was something I had no idea about before, so I was really pleased to get a placement with Johnson & Johnson in their supply chain department. As well as learning how a large organisation works, I was lucky enough to be one of 30 employees worldwide chosen to take part in a project in Malawi. I learned so much about myself and the company on that trip and I think this experience has really helped me get on the career ladder. Edge Hill has definitely prepared me for working. The course has opened my eyes and made me really think about what I need to do to stand out.”

“I feel I’ve discovered my potential. The course highlights your abilities, particularly ones you didn’t even know you had before, and helps you discover areas you can develop. It’s easy to always play to your strengths but sometimes you need to challenge yourself too. I never thought I’d work for a global company, but Edge Hill made me believe in myself.”

Emma Hall
BSc (Hons) Business & Management
An image of business student, Emma Hall.


 An image of business student, Holly Brock.

“We learn how to think and act like we’re working in a genuine marketing agency, with real briefs and actual clients.” BSc (Hons) Marketing student, Holly, has relished all the opportunities to enhance her future career during her course.

“The opportunity to work with Booths supermarket was one of the highlights of the course. The project was to raise awareness of Booths’ commitment to sustainability and it was done exactly as if we worked for a marketing agency. We were given a brief by the store manager, then had to apply what we had learnt on the course to produce a multi-channel campaign. We had to present our ideas to the client at the end, which was nerve-wracking, but we gained so much from the whole experience. You can write an essay about planning a campaign, but to have the opportunity to take a brief, work up a campaign and present it to the client is so much more valuable. Everything on the course is done with one eye on the job market.” 

“The best thing about university is discovering new skills and talents I didn’t know I had, and finding out what my strengths are. I now know that I work well in a team and can perform under pressure – skills that are essential for working in marketing.”

Holly Brock
BSc (Hons) Marketing

The key to all of our courses is to provide all students with the opportunity to develop and gain experience in the real world.

Put your learning into practice, develop your skills and build relationships with potential future employers on a work placement.

Throughout your degree and upon graduation, you will have gained both academic and real-life transferrable skills. You will have the knowledge, confidence, flexibility and skills to immediately become a valued and successful employee in the business world.

With employability skills embedded throughout our courses, we actively encourage our students to embrace any opportunities to gain work-related learning experience, with financial assistance often available through the EHU Student Opportunity Fund.

Personal development and employability

“Throughout the three years of their degree, we support every student with their personal development and employability skills. The key theme that we encourage and emphasise students to actively work and build upon, is the need to develop transferrable skills and an evidence base of why they would be a suitable candidate for a particular role. We strongly support students to take opportunities such as summer placements and sandwich placements that will allow them to enhance their skill bases for employment. During second year, students engage in a Mock Assessment Centre Day and in work placements, client projects or running their own small business initiative. All students enter third year with these transferrable skills very well embedded and are fully equipped to begin applying for graduate level jobs, continuing to receive the full support of staff.”

Dr Helen Eccelston,
Senior Lecturer & Business School Employability Lead
Helen Eccelston

Sandwich placements

The benefit of a sandwich year – a full year in industry – is that they help you to stand out to future employees as you develop significant work related skills – you may even get offered a graduate job with the company you undertake your placement with. When you return to complete your final year, you will be able to relate elements of the modules to the ‘real life’ situations you experienced.

Graduate success

“Marketing itself is such a broad field and having a wide knowledge of marketing activities helped me to understand a range of business situations. Perhaps the most influential part of my degree was the sandwich placement year that I took in the penultimate year of my studies. I feel that nothing is quite comparable to on-the-job learning, getting a sense of what it is like in a professional environment first-hand. Also, the Mock Assessment Centre Day prepared me for the versatile environment of graduate schemes as you need to learn fast, deliver, and rotate to a different division to do it all over again. Since graduating, I am currently on my first rotation as a Business Analytics Manager at Vodafone in London. This involves identifying potential issues and finding ways to improve or mitigate the adversity that is best in line with the company’s resources. If you are able to, take a sandwich placement year. It is the best thing to springboard you into a graduate role after your studies.”

Irene Leung
Graduate, BSc (Hons) Marketing with Digital Communications

“My industrial marketing placement at Panasonic gave me the opportunity to gain real-world work experience, apply all of the theory I had learned, learn how to build relationships, work as a team, and essentially ‘test-drive’ the marketing sector. By the end of my placement, I had acquired valuable experience and key employability skills that I could demonstrate to potential employers. Edge Hill has outstanding career services to assist you with finding employment opportunities from helping you with CV writing, practise interviews, psychometric exams, and lots more. I have recently joined Princes Ltd on their Commercial Graduate Scheme where I will rotate throughout marketing, buying and sales functions. Knowing corporate connections and processes, management approaches, and economic markets, is vital in a commercial function, and Edge Hill has equipped me with a wealth of knowledge to kickstart my career. My advice to those considering studying at Edge Hill, is to be proactive, be productive, and be open. Learn from your fellow students and stay engaged.”

Chelsea Draycott
BSc (Hons) Business & Management

“I definitely tried to get the full Edge Hill experience. During first year, I decided that I wanted to study abroad. I was able to go to Paris and study at EDC Business School. This gave me the opportunity to get a really good basis of how much more there is to business. I was then focused on doing a sandwich placement to put what I’d learned into real life skills. I got a placement at BT in London doing partnership marketing, drawing upon modules that I had learned from the marketing module and international trade as well. I’m currently on a Civil Service Property Fast Stream with the Ministry of Justice in London. I manage around 15-20 properties, liaising and building relationships with staff and suppliers to ensure that building work and safety standards are always met. My advice would be to get involved in as much as you can – particularly placements, internships, and study abroad opportunities. Create contacts and build a support network to help get yourself noticed.”

Danielle Davis
Graduate, BSc (Hons) International Business

“I always aspired to work in Business to Business marketing due to the fascinating evolving nature of the environment. I studied various modules relating to advertising, strategic brand management, and, public relations and reputation management. This provided me with a deep theoretical understanding of various marketing components which I now draw upon daily. I also had the opportunity to complete a placement at Preston City Council in the Communications and Marketing department. My current role as a Project Support Officer (Marketing) involves working specifically within the Employability, Enterprise, Entrepreneurship and Innovation (E3i) function at Edge Hill University. My role involves working on a highly regarded SME engagement project that supports the growth and productivity agenda throughout Lancashire and the Liverpool City Region. Edge Hill University has prepared me for the world of work, and I have acquired invaluable transferable skills which I have taken forward into my employment.”

Matthew Highton
Graduate, BSc (Hons) Marketing with Advertising
MA Marketing Communications and Branding
BSc (Hons) Marketing with Digital Communications alumni student, Jessica Barker, wearing a graduation cap an gown outside the Main building.

“I found my course at Edge Hill really interactive. There were lots of opportunities to learn more, beyond the course itself. My role at the Seventy Ninth Group involves working within the business-to-business world. I have always been interested in the corporate side of marketing. I work closely with the Social Media and Events Manager and the Brand Communications Manager. My job roles include, ensuring all content scheduled to go out onto socials goes out, making sure all payments for marketing purposes are sent to the current department, keeping track of the departments spends each month, being the direct contact for overseas vendors for upcoming events for all print assets, sourcing sponsorship and potential awards opportunities and auditing. My advice to anyone considering studying Marketing at Edge Hill would be to take every opportunity to boost your CV and make connections. Also, make the most of the catalyst services, plan ahead and commit yourself into every aspect of the course.”

Jessica Barker
BSc (Hons) Marketing with Digital Communications

December 9, 2022