A group of third year students recently spent a week at the University of Bucharest representing Edge Hill in an international competition.
Charlotte McKeown, Isatu Manka, Paige Stevens, Rachel Sargent, Ryan Johnson, and Kayleigh Glynn took part in a marketing simulation exercise, Markstrat 2018, which allows students control of virtual corporation. They, along with 115 other students from 10 countries, had to make decisions in marketing, finance, and research and development areas for ‘their’ company.
They were accompnaied by Marketing Program Leader Fiona Syson who said, “It was a joy to see the Edge Hill students transform from nervous and unsure on day one to confident and assured team members by day five. They blossomed over the week as their confidence in both the simulation and cross cultural communication grew. It is one of those experiences that will differentiate our students from other candidates in a competitive jobs market. Plus they had a great time too!”