YouTube Captures the Spirit of Edge Hill

Trainee maths teacher Joe Cornmell demonstrated his film making skills and was judged to be the best entrant in a competition for students to capture the spirit of Edge Hill University.

Joe submitted his 30 second video clip to enter the Jez Factor - named after the animated character that appears in the University's TV advertising campaign. The competition was aimed at students with a brief to encapsulate the personality of Edge Hill University on video, with clips broadcast on social networking web site YouTube.

Joe impressed the judges and picked up first prize - a laptop computer. His humorous video also makes a serious point about the University's student finance support package, which offers a £200 Unicard to all students to spend on books, and study materials. Joe is also writing a regular blog (weblog) about his time as an undergraduate on a special site for applicants at http://hi.edgehill.ac.uk/blogs/joe.

Director of marketing Roy Bayfield presented Joe with his prize: "With so many more applicants this year we are trying new ways to communicate with young people. Videos on YouTube and blogs such as the one that Joe writes help prospective students get a sense of the atmosphere and insight into the community spirit of Edge Hill before they come here."

To access the winning video visit www.youtube.com and search for uni card.