Launch for MyProspectus

Edge Hill has become the first higher education institution in the North of England to offer a personalised prospectus service for its potential overseas students.

Using MyProspectus?, an innovative system developed by Sterling Solutions, the institution will be able to create tailor-made prospectuses containing only the information specifically requested by the applicant.

Instead of receiving the institution?s complete undergraduate or postgraduate prospectus, applicants receive their own unique 36-page document, printed on demand in response to data submitted on a special form housed on the university?s website.

Judith Cooke, Edge Hill?s International Manager, said: "With the number of overseas students studying in the UK approaching 300,000 and rising, attracting these students is becoming an increasingly important focus for higher education institutions. There is a rising demand from emerging economies for UK degrees and this is the second most popular destination after the US for overseas students.

"We have worked closely with Sterling Solutions to develop this exciting product and I?m convinced it will have a major impact on our recruitment process."